Arummi Foods, the pioneer of Indonesia’s first locally sourced cashew milk, has been honored with the “Pertama di Indonesia” Award by INFOBRAND and TRAS N CO. This recognition affirms Arummi’s position as an innovator in Indonesia’s local dairy alternatives industry and highlights its commitment to innovation, sustainability, and consumer health.
About the “Pertama di Indonesia” Award
The “Pertama di Indonesia” Award is presented to companies that achieve groundbreaking innovations or creations and become pioneers in their respective categories. This award recognizes Arummi’s efforts to introduce local cashew milk as a healthy consumer alternative while supporting environmental sustainability and empowering local communities.
TRAS N CO evaluates the award process through three main aspects:
1. The “First” Aspect
TRAS N CO confirms that Arummi Foods meets the criteria as the first company in Indonesia to introduce locally sourced cashew milk, establishing it as a pioneer in the dairy alternatives category.
2. Evidence Aspect
The recognition is backed by TRAS N CO’s assessment of extensive documentation, including media coverage and official reports, which validate Arummi’s position as the first in its category.
3. Validation Aspect
TRAS N CO validates Arummi’s claims through online research, official documentation, and signed declarations, ensuring that the company fulfills the stringent criteria for this award.
Arummi Foods underwent a stringent selection process, where INFOBRAND and TRAS N CO Indonesia conducted in-depth assessments of the company’s innovation and contributions. This involved gathering evidence, verifying data, and validating claims through online platforms and social media.
The Significance of This Award for Arummi Foods
This achievement reflects Arummi Foods’ commitment to elevating the value of Indonesia’s local resources by transforming them into innovative, high-quality products that resonate with modern consumers. Arummi sets a new standard for how local commodities can drive economic and social impact by reimagining how cashew nuts can be utilized. As Raja Aulia Rezza Abdalla, COO of Arummi Foods, explains, “Cashew nuts, often only sold as raw materials, now have a better market value as a dairy alternative. This recognition encourages us to continue empowering Indonesia’s local commodities, not only for the benefit of Indonesians but also to introduce their potential to the global market.”
Arummi Cashew Milk stands out for its numerous health benefits and versatility. As a low-calorie, low-sugar, and cholesterol-free option, it caters to the needs of those with lactose intolerance and individuals seeking healthier lifestyle choices. Its creamy texture and nutty flavor make it a delightful drink and a perfect complement to coffee, smoothies, and other culinary creations. By offering a product that seamlessly blends health, taste, and functionality, Arummi Foods continues to innovate while championing the potential of locally sourced ingredients.
What’s Next for Arummi Foods
Arummi Foods is dedicated to expanding its reach and impact by collaborating with horeca (Hotel, Restaurant, and Café) partners, making cashew milk a key ingredient in popular beverages and culinary creations across Indonesia. By increasing the demand for cashew nuts, Arummi aims to support Indonesian farmers, introduce this local commodity to global markets, and promote sustainability by encouraging the consumption of locally sourced products. Arummi is committed to shaping a healthier, more sustainable future through innovation and community empowerment.